Sales & POS

An excellent product range, professional advice, additional services and a sales-promoting atmosphere - are important parameters for the purchase decision. opti inspires and supports the expansion and further development of successful business models.

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Posts - that's to be discovered on the topic (9)

opti 2026 Everything

MOTOEYE

Product-Highlight

The world’s first glasses designed to fit comfortably under a motorcycle helmet.

MOTOEYE is the world’s first glasses designed to fit comfortably under a motorcycle helmet. No pressure on the ears, no risk of bending or breaking – for maximum comfort and safety on every ride.

WSBDesign.com / Ladenbau

Beeks Oog en Oor crowned Entrepreneur of the Year

The renovation of Beeks Oog & Oor has been a success: they are now nominated for Entrepreneur of the Year, marking a truly special and remarkable milestone!

WSBDesign.com / Ladenbau

Optical Store Interior – Optik Amberg, Erlangen (DE)

WSB transformed Optik Amberg in Erlangen into a 600 m² shopping experience where history and modern retail seamlessly combine with exceptional design and customer experience.

concept-s Ladenbau & Objektdesign GmbH

Service-Highlight

Space, brand, experience — how to strengthen your in-store presence

A compelling store concept is a key driver of success: it strengthens your brand, creates orientation and turns shopping into an experience. Especially in physical retail, the atmosphere determines whether customers feel comfortable, return and develop trust.

actric GmbH

Exhibitor press release

„alx.“ – German Design Award 2026 Winner

“alx.” – augmented listening experience | www.alx-live.comactric GmbH is proud to have received the German Design Award 2026 for its latest project, which was developed in cooperation with Staehlin GmbH.

News Optic Klammeraffe® Inh. Pamela Langer

Product-Highlight

No.12 Klammeraffe® unique

Each pair of glasses in our new unique colour is truly one of a kind – just like everyone who loves our Klammeraffe glasses. Each pair of glasses is lovingly painted by hand, making this new colour truly unique!

GLASKLAR

NEW COLLECTION

More individuality with over 500 possible combinations: In addition to proven technology, the new atomizers offer one thing above all: more choice. The atomizer colors, coordinated with the bottles, make it possible to perfectly match the bottles to the retailer's corporate design.

GLASKLAR

Product-Highlight

Customer loyalty, at its best'

The combination of the individual GLASKLAR bottles with the refill bar, where customers can refill their bottles again and again, forms the successful concept for gaining regular customers with over 5000 satisfied customers worldwide.

Loyalty Lab GmbH

Product-Highlight

Success is our mission

With our systematic customer communication, you always reach your customers with the right message at the perfect moment — fully automated, highly personalized, and without any additional effort.

Events (2)

opti 2026 Everything

Jan 16, 2026 1:30 PM - 2:10 PM

Consulting & Collection for young target customers - How clear focus transforms everyday practice

opti FUTURE VISION HUB

Jan 17, 2026 5:30 PM - 6:00 PM

Efficient consultation software and eye screening as a unique selling point for your shop

Past events (0)

opti 2026 Everything

No related events published yet

Exhibitors (8)

opti 2026 Everything

opti

Start a new, impressive year with opti! Look forward to the unique atmosphere, make new business contacts and experience the latest trends in ophthalmic optics in Munich. We are already looking forward to seeing you at the next opti from 16 to 18 January 2026.

MOTOEYE

The first glasses in the world comfortable even with helmets Specially designed for helmets, these frames slide effortlessly into place, providing stability, security, and unobtrusiveness while riding a motorcycle.

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Loyalty Lab GmbH

Loyalty Lab stands for a successful and systematic customer approach, with the right message at the perfect time!

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WSBDesign.com / Ladenbau

WSB Design has been creating custom interior concepts for opticians and hearing care professionals in Europe since 1958, particularly in Germany, Switzerland, and Austria. With our experienced team, we specialize in designing optician stores and unique eyewear displays at competitive prices.

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concept-s Ladenbau & Objektdesign GmbH

YOUR COMPETENT SHOP DESIGN PARTNER FOR SUCCESSFUL BUSINESSES: Development, production & distribution of furnishing systems and merchandise presentation, planning & realisation of shopfitting projects, design & production of individual branded displays.

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GLASKLAR

GLASKLAR is your partner for sustainable eyewear cleaning and customer loyalty for more than 20 years. Over 5,000 specialist stores in 50 countries worldwide rely on the individual and refillable products manufactured in-house by the Cologne-based family business.

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News Optic Klammeraffe® Inh. Pamela Langer

Klammeraffe® the original - we at New's Optic have been a manufacturer of ready-to-use reading glasses since 1995. We offer a large selection of Klammeraffe® and normal ready reading glasses in various designs.

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actric GmbH

A creative audiology company – actric GmbH is redefining hearing care. Following its sustainable earmold production, the company now introduces alx., an innovative consultation concept that elevates hearing experiences to a new level. Experience hearing.

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