Consulting & Collection for young target customers - How clear focus transforms everyday practice
Discover how focusing on your ideal customers sharpens your assortment, simplifies consultations, and speeds up buying decisions – with live styling and curated collections.
Experience how a clearly defined target customer improves both your assortment and your consultation. Karin presents three curated independent collections for a fictionals store - and shows why a clear strategic focus creates identity and orientation.
Petra demonstrates a live client consultation, revealing how quickly customers recognize the right eyewear for their style and personality - and why they typically decide much faster.
presentation language: German