Real eye-catchers – extravagant or classic!

“COLORS” stands for true classics and the latest trends

Since April 2024, “Colors” has been delighting both sunglass wearers and opticians alike. The new Optiswiss color program impresses with genuine classics from the “Essentials” color collection and the latest “Fashion” colors. Sparkling, candy-sweet shades from the “Lollipop” collection and colors from the “Contrast” collection complete Optiswiss’s comprehensive color program.

Sparkling colors

Wasabi, Caramel, Bubblegum, Candy Blue, Mint Blue, and Sweet Purple – these colors have never been available at Optiswiss before. The new Lollipop colors are real eye-catchers, offering maximum individuality and plenty of style, available in solid and gradient versions. The candy-sweet hues delight with a vibrant, sparkling view. The “Contrast” collection combines protection and performance for sporting activities and special environmental conditions. Different colors and absorption levels ensure maximum visual comfort.

Exclusive sample lens concept

Opticians can present a cohesive sample lens concept. Consisting of four booklets with sample lenses, it allows customers to be inspired by proven and new colors alike. In addition, the premium brochure supports consultations with comprehensive technical explanations and clear illustrations. Optiswiss leverages the advantages of local production in Basel, as “Colors” is available for all Optiswiss branded ophthalmic lenses in all materials – naturally 100% Swiss Made.

At opti 2026, you can personally convince all opticians of the diversity of the complete “Colors” program.