80 Years of Flair – 80 Years of Excellence
Experience premium eyewear that brings together design, quality and the finest details. To mark our 80th anniversary, we are presenting exclusive models and a first glimpse of 2026. Discover the new releases in Hall C2, Stand 511.
In 1946, our founder Dr. Eugen Beck laid the foundation for the development of eyewear as a fashion accessory. Today, 80 years later, the high quality and attention to detail of FLAIR is appreciated worldwide. In our anniversary year, we continue to impress customers with unique models that embody these values. Get a first glimpse of what you can expect in 2026 at our stand 511 in Hall C2.
For 80 years - Made in Germany