Kaos 2026 - The New “Playfashion” Collection
Kaos Spring/Summer 2026 pushes its boundaries with a campaign for digital natives and for those who see eyewear as a creative playground to express themselves without limits.
Kaos’s fashion world meets gamers’ visual culture, giving rise to a new, inclusive, unisex aesthetic.
Three images, three faces, neon lights, dynamic graphic backgrounds, pixel art and moving lines like in a video game: the visual rhythm is marked by geometric symbols—circle, triangle, square and cross—that intertwine with poses and set designs.
The collection turns gaming codes into style codes: neon lights, inventive shapes, and vibrant colors become the perfect concept for eyewear that’s youthful, free-spirited, and inclusive.
Playfashion is an invitation to play with your identity, experiment with colours and combinations, experience fashion as an interactive, personal journey without rules.
A gender-neutral collection, featuring exclusive acetates in never-banal color combinations, paired with innovative and experimental craftsmanship.
Because those who choose Kaos are looking for what the market doesn’t offer: a frame that goes beyond being simply colorful, creating an entirely new color code instead.