It's autumn in the Salzkammergut
The once so splendid blossoms and leaves take on a new guise and make the forests glow. It is the birth of the new Johann von Goisern autumn/winter collection.
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When the morning mist hangs heavy in the air and the sun emerges from behind the mountain ridge, a magnificent spectacle of colour unfolds. Warm rays meet cold, bluish haze and blend into something that has always characterised Johann von Goisern glasses: Natural, bold colours that are rich in contrast and harmonious at the same time.
Regional, international, emotional
The choice of shape and colour for the current JvG collections is once again in line with current trends. ‘It is important to us that we move with the spirit of the times without neglecting our origins and values. That's why a lot of planning and creativity goes into every Johann von Goisern model,’ says Rosa Linda Lichtenegger from the design team enthusiastically.
The 50 new frames show a design language between classic elegance and oversized models that look absolutely ‘en vogue’.
6 new women's, 2 new men's and 2 new unisex models, each in 5 breathtaking colour combinations, are finding their way onto the international eyewear market. The trend colours of the year have been incorporated into every single stripe, without neglecting the regional influences of flora and fauna from Austria's Salzkammergut region.
Setting no limits to creativity
This year's Art collection combines the colourful advantages of the Adult collection and adds unusual and elaborate processing methods. The design language is more solid in line with the trend and is available in 3 women's and one men's model. For the first time, an inner facet has also been used, revealing a different play of colours from every angle.
Classic with a modern twist
The Johann von Goisern Classic collection also has two new additions. One women's and one men's model each combine Johann von Goisern's typical creative shapes with patterned colours. The 10 new glasses have a timeless and sophisticated look, while at the same time still living up to their unusual character.