Digital Eyewear Tags: smarter, safer, data-driven
Our Digital Eyewear Tags bring optical retail into the future. Equipped with energy efficient ePaper displays, they automatically show prices, product information, and promotions in real time. The presentation is accurate, error free, and centrally managed.
Integrated anti theft protection and localization features track the movement and position of eyewear within the store. This technology reduces losses while generating valuable data on customer interactions.
The resulting insights, including heatmaps, dwell zones, and interaction analyses, help manufacturers, distribution partners, and opticians manage assortments strategically, optimize retail space, and measurably improve the customer experience.
With this innovation, we are setting new standards for the eyewear industry. It enables smarter stores, more secure products, and data driven decisions across the entire supply chain.
Support us in the vote for the opti VISIONARY AWARD and discover how digitalization is transforming optical retail.