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react - swiss eyewear

Short description

Next Generation Eyewear: The eye reacts slowly to changing light conditions. Our ShadeTronic® technology combines solar cells, liquid crystals and low-current electronics to automatically darken or lighten the lenses in 0.1 seconds.

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Selin Olmsted
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Building on our strengths

WE TOOK OUR PIONEERING LCD TECHNOLOGY FROM THE WELDING BENCH TO THE GREAT OUTDOORS


In the mid-1980s, react’s parent company optrel invented a groundbreaking innovation in the form of an automatically dimming welding helmet based on liquid-crystal technology. In the years since, optrel has become a leading supplier of occupational safety products for face, head and respiratory protection. When optrel decided to bring its technology outdoors, it created react. The sports eyewear that we developed together has revolutionized the industry.

Location

react - swiss eyewear

9630 Wattwil, Switzerland
Industriestrasse 2

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Thomas Wifpli

Head of Marketing