ByWP stands for forward-thinking, minimalist eyewear design. Ultra-light constructions, innovative materials and precise manufacturing ensure comfort and clarity. The brand blends technology and design and has received multiple international awards.
The brand ByWP was first introduced at MIDO in 2004 and has since stood for exceptional design and quality. Founder and designer Wolfgang Proksch is reflected in the brand’s name (by)WP, giving it a distinctive and unmistakable signature.
ByWP is a German-based brand, developed and distributed by PM/D, which was also founded in 2004. Over the past 20 years, PM/D, together with partners and agencies, has built an exclusive international sales network and established the brand under worldwide trademarks. PM/D’s expertise spans marketing, consulting, design, production, and OEM development — all dedicated to making the vision of ByWP accessible and recognizable worldwide.