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Vision care trends

Whether spectacle lenses, contact lenses, care products and everything to do with eye care - innovative ideas and technical solutions for good and healthy vision are of great relevance to the entire ophthalmic industry.

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Posts - that's to be discovered on the topic (45)

Logo Seiko Optical Europe GmbH

Seiko Optical Europe GmbH

February 26, 2026

Light-adaptive Seiko Sensity lenses - maximum flexibility in any light

SEIKO Sensity light-adaptive lenses automatically adjust to changing light conditions - from clear indoors to dark outdoors. With a fast response and UV protection, they are perfect for active everyday heroes.
Logo RODENSTOCK GMBH

RODENSTOCK GMBH

January 14, 2026

Reacts to light – responds to life

Rodenstock is introducing its new era of photochromic lens technology: ColorMatic® X – its fastest photochromic performance yet as well as ColorMatic® Dark – the Rodenstock lens with the deepest darkening optimised for warmer climates up to 35°C and that activates behind the car windscreen.

opti 2026
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Eyeshaker / Seeoo

January 12, 2026

EYESHAKER – the new standard in eyewear care

The perfect add-on for every pair of glasses sold. It's common practice in most industries; just think of shoes and shoe polish. Anyone buying shoes is offered shoe polish for home care, and every glasses customer needs the Eyeshaker.

opti 2026
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Eyeshaker / Seeoo

January 12, 2026

EYESHAKER - the new standard in eyewear care

The perfect add-on for every pair of glasses sold. It's common practice in most industries; just think of shoes and shoe polish. Anyone buying shoes is offered shoe polish for home care, and every glasses customer needs the Eyeshaker.

opti 2026
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COLORON

January 12, 2026

Colour vision in practice: from screening to responsible guidance

Colour vision topics are often treated as a novelty category — but for many people, colour vision deficiency can have real consequences, since more than 100 carrier roles can be blocked.

opti 2026
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COLORON

January 9, 2026

Colour vision enhancement: MDR compliant products and optician-led service

A clinically responsible way to integrate colour vision enhancement into a real optometry workflow - without hype, and with realistic expectation management.

opti 2026
Logo RODENSTOCK GMBH

RODENSTOCK GMBH

January 9, 2026

See clearly – live fully

B.I.G. EXACT™ Sensitive spectacle lenses from Rodenstock - the world’s first spectacle lenses optimised for individual visual sensitivity and biometry - are now available for every age, every lifestage and every lifestyle

opti 2026
Logo OPTISWISS AG

OPTISWISS AG

January 8, 2026

Smart myopia management

The smart choice for young eyes: OPTISWISS presents SMYLE, an innovative 360° concept for professional myopia management. A completely newly developed lens design is combined with precise measurement and analysis technology from OCULUS and comprehensive marketing support.

opti 2026
Logo JEN-OPHTHALMO - Inh. Thomas Köhler

JEN-OPHTHALMO - Inh. Thomas Köhler

January 7, 2026

Our Services

From refraction room accessories to screening supplies – we are your one-stop shop. As an authorized dealer for all major brands, we offer the complete solution for your needs

opti 2026
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WAVE Eye Care

January 6, 2026

EyePrint Prosthetics

Discover EyePrintPro and EyeFitFro from WAVE Eye Care for personalized impression-based contact lenses that match the exact shape of each individual eye.

opti 2026

Past events (5)

Jan 17, 2026 7:00 PM - 10:00 PM | Rodenstock Messestand C4.471
opti 2026

Rodenstock Booth Party

opti 2026

Logo RODENSTOCK GMBH
Jan 17, 2026 3:30 PM - 4:00 PM | C4 / 581
opti 2026

The success story of B.I.G. EXACT Sensitive: research meets practice

opti 2026

Logo opti
Dr. Gregor Esser
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Jan 17, 2026 12:30 PM - 1:00 PM | C4 / 581
opti 2026

From Refraction to Vision Care: The Future of Independent Dispensing Opticians

opti 2026

Logo opti
Samuel Burkart
Jan 16, 2026 2:30 PM - 3:00 PM | C4 / 581
opti 2026

Success story B.I.G. EXACT Sensitive - scientifically sound, practically applied

opti 2026

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Prof. Dr. Werner Eisenbarth
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Feb 1, 2025 11:00 AM - 12:00 PM | Konferenzraum C21
opti 2025

Understanding Dry Eyes. Optimising the tear film.

opti 2025

Logo bon Optic
Sebastian Marx

Exhibitors (21)

Logo Omega Optix, s.r.o.

Omega Optix, s.r.o.

We are Czech manufacturer and distributor of spectacle lenses with thirty years of experience in the field. Satisfaction of our clients always comes first. We are the right business partner for the growth and development of your business!

11000 Praha 1, Czechia

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T

Technische Hochschule Brandenburg

2,500 students, 64 professors and latest research topics in the fields of computer science and media, technology and business: Brandenburg University of Applied Sciences (THB) is a young, modern university located on the outskirts of Berlin, which provides an excellent learning environment.

14770 Brandenburg an der Havel, Germany

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CooperVision GmbH

CooperVision is committed to helping people around the world see better every day. Through scientific and technological innovation, operational excellence and close working relationships with our eye care professional customers, CooperVision has helped improve the vision of millions.

64295 Darmstadt, Germany

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Logo ALCON Deutschland GmbH

ALCON Deutschland GmbH

As a global leader in ophthalmology, Alcon offers a comprehensive portfolio to improve vision. The Vision Care division distributes contact lenses, contact lens care products and lubricant eye drops.

79100 Freiburg, Germany

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OPTISWISS AG

Optiswiss has been a manufacturer of spectacle lenses since 1937 with its technology and production site in Basel/Switzerland. Due to continuous growth over the decades, Optiswiss is now an internationally active company and Switzerland’s leading ophthalmic lens manufacturer in Switzerland.

4053 Basel, Switzerland

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bon Optic

If it is a partner you are looking for, someone who can provide valuable advice across a range of brands and quick and reliable service, then with bon you are at the right address – we are your eye level partner.

23556 Lübeck, Germany

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Logo Carl Zeiss Vision GmbH

Carl Zeiss Vision GmbH

As the world's leading manufacturer of precision optics, we combine technical expertise and innovative ideas to create extraordinary visual experiences. Let us surprise you with solutions that are more than just spectacle lenses!

73430 Aalen, Germany

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P

Prolens AG - Optain Health

Competence since 1959. Prolens and its partners offer everything to do with the eye. Bilosa GmbH in Innsbruck and IGO Optical Ltd. in the UK are part of our network. Pank&Sebold, Optikconsulting is our partner for Eyetelligence AI Software in Germany.

8005 Zürich, Switzerland

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mark´ennovy GmbH

mark'ennovy specializes in crafting personalized soft contact lenses for wearers at every stage of their vision journey. Whether addressing progressing myopia, astigmatism or the visual needs associated with presbyopia,our soft lenses are individually crafted to meet the unique needs of each wearer.

44139 Dortmund, Germany

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