Our ambition is to be a reliable and future-oriented partner for our customers.
The unique pre-order system of Opticunion enables us to offer an incomparable price–performance ratio. As a result, all cost-driving factors that typically make a product expensive have been minimized or completely eliminated.
Through our special offer periods, we present our partners with a new and extensive collection twice a year — starting in March and September. Each period features up to 340 trend-setting models, each available in 3 to 6 colours.
Our offer is complemented by our brand opdo, whose collection includes another 160 models across the women’s, men’s, and unisex segments. All models in this collection are available from stock.
Thanks to the diversity of our collections and the possibility of adding an individual temple print, traditional opticians have the opportunity to offer their own unique eyewear collection within their region.
Through our territorial protection policy, we ensure the exclusivity of our partner’s private label. The size of the protected area is determined based on the catchment area, population, and purchase volume of the partner.
We know that traditional opticians only gain a competitive advantage when they not only purchase at favourable conditions but can also act flexibly and service-oriented towards their customers. That’s why we provide a 3-year spare part guarantee on all our products.
Thanks to the territorial protection and the optician’s unique private label, our partners are free to determine their own retail pricing, since they are the exclusive sellers of these products within their area.