JOSHI finds its inspiration in Japanese minimalism and embodies it in its purest form by focusing on functional design, sustainability and first-class materials. The principle of minimalism is practiced at JOSHI from conception to the end consumer.
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Emmerich Eyewear has been developing and distributing high-quality prescription frames and sunglasses designed in Germany and Europe since 1999. With its own brand JOSHI, Emmerich Eyewear covers an extensive product range and a broad target group, which is divided into three clearly structured price segments: Business, Premium and Luxury. JOSHI strives for constant further development and offers eyewear that is convincing in every respect and in every situation. The glasses are timeless and durable, a statement for the future of eyewear.