OPTIC 4.0 – Digital Solutions

The future is digital! OPTIC 4.0 - Digital Solutions allowed opti 2019 to broaden the theme of digitalization in the optics sector and present smart innovations and solutions for business processes where digitalization is already relevant for opticians and set to become increasingly more important in the near future. 

OPTIC 4.0 - Digital Solutions reflected in all six halls:

  • Digital information and communication
    What type of new information and communication technologies are already in place or set to be introduced by businesses?
  • Digital production and automation
    How are digital measurement instruments positioned in the market? What future changes can be expected? Which digital production techniques are likely to prevail?
  • Digital process management
    How can digitalization further professionalize and optimize business processes?
  • Digital services and smart services
    What type of digital offer enhancements for product and services are useful for opticians?


In addition to exciting presentations from the opti FORUM, you can also download contributions on digitalization here!

Please find all exhibitors of the topic OPTIC 4.0 - digital solutions at a glance!


opti in conversation: Here you will find exciting interviews with experts, scientists and opticians who are approaching OPTIC 4.0 in different ways.


OPTIC 4.0 – Digital Solutions: What opti had to offer

Digital solutions
Trade visitors could gather information and advice on digital measurement and manufacturing technologies for lenses, contact lenses and frames. Special IT systems and manufacturers of 3D printers and smart glasses added to the broad range on offer.

Easy orientation
Exhibitors introduce relevant digital technologies were marked with an OPTIC 4.0 icon in the visitor guide and the opti app to make them easier to locate.

Comprehensive conference programme
Renowned experts provided insights on issues that went beyond OPTIC 4.0 - Digital Solutions. The opti FORUM provided a platform for compact and practical talks as well as panel discussions on other current issues relating to optometry, marketing and design.

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