ABOUT opti

When it comes to the optics industry, opti is the place to be. The international trade show for optics & design is held once a year in Munich as the industry kick-off. Here, a professional audience is offered everything around the eyecare spectrum: From spectacle frames to lenses, refraction, contact lenses, diagnostics, low vision to shopfitting and technical equipment. Everything to do with training and education in the field of ophthalmic optics will not fall short at opti.

EXHIBITORS AT opti: WHERE TRENDS ARE CREATED

The exhibitors are both experts and creatives - it doesn't matter whether they are international market leaders or start-ups. Ophthalmologists, opticians, importers and designers can set trends at the trade show, present their latest products and offer an ordering platform. For opti 2022, 368 exhibitors with a total of 615 brands found their way to Munich. Almost half of the exhibitors were from abroad.

For exhibitors, the annual industry kick-off has enormous significance. After the 2022 trade show, 95 percent said opti was their favorite trade fair and had a great importance in terms of marketing activities. In addition to gaining new and cultivating regular customers, the most important reasons for exhibiting at opti are closing business deals, cultivating the company's image and providing information about new products.

All facts & figures of opti 2022

 

INVESTMENTS FOR THE FUTURE

At the last opti, the more than 13,000 trade visitors came from over 70 countries - most of them from Germany, Austria, Switzerland, Benelux, Italy, France and the Czech Republic. Discovering new products, meeting colleagues from the industry, creating new business relationships and cultivating contacts were the reasons most frequently cited for visiting opti. 70 percent of trade visitors are purchasing decision-makers - what they discover at opti has a major influence on their investments.

Opti 2023 FROM 13. – 15. JANUARY 2023

GHM Gesellschaft für Handwerksmessen has been organizing opti since 2008; the first time it was held in 1998. And again in 2023, for three days everything revolves around optics & design! Opti will take place from January 13-15 in the halls of Messe München. The best: With many familiar faces. 94 percent of the exhibitors and even 97 percent of the visitors from 2022 said they definitely want to be there again 2023.

You don't want to miss it either? Tickets for opti 2023 are now available exclusively online.

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