BLOGGER SPECTACLE

It was the fourth time this event was staged: opti was inviting international eyewear and lifestyle bloggers to Munich to discover the latest trends in the industry live on location.

In 2020, opti was welcoming more than 20 influencers from Germany, France, Great Britain, Italy, Latvia, Lithuania, the Netherlands, Austria, Poland and Spain, all of whom are on the lookout for the latest designs and technical innovations for their followers. Together, the bloggers have over 320,000 followers and reach over a million readers online with their blog articles and social media posts.

See the bloggers

ALL BLOGGERS AND THE STAR OF THE opti BOXES

And the BLOGGER SPECTACLE AWARD goes to: Covrt Project!

Bettina Reiter, project manager of opti (2. f. l.), cheers with the bloggers for the winner of the BLOGGER SPECTACLE Award 2020, Covrt Project. Designer Marcello Martino proudly holds the trophy.

The young brand Covrt Project was founded in June 2018 and stands for streetwear made in London. The brand emphasises the idea of glasses as a fashion accessory and combines new technologies, advanced materials, and the most modern details. The first collection consists of four sunglass designs made of light, milled steel and three models made of high-quality Mazzucchelli acetate, designed by Marcello Martino.

REGISTER NOW FOR 2021!

If you would also like to take part in the BLOGGER SPECTACLE in 2021, the press team at opti will be happy to answer your questions - simply drop them an e-mail at presse@ghm.de.

What were the style highlights at opti? A total of 24 exhibitors were taking part in the BLOGGER SPECTACLE. You can find out where the brands and their style highlights were situated by using the markers in opti marketplace.

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