The international trade show for optics and design awaits you! Be there live and write your own success story when we prove again:

There is only one opti. opti is unique. opti is ahead. From 12 - 14 January 2024, opti is THE platform for product premieres from international market leaders and start-ups alike. THE meeting place of the industry for personal exchange and business success.

As a first-time exhibitor at opti, please fill out the linked form. We will then contact you immediately so that you can start planning your participation at the fair in 2024.



„We traveled to opti to learn: we wanted to present our collection and get feedback on our patented hinge and our models. The fact that we received so much wonderful feedback on our collection over the three days, had many interesting conversations with potential customers, were able to discuss technical issues with other product designers and exchange ideas about the latest technologies – and even got to travel back to Bern with the opti BOX Award in our pocket, exceeds all our expectations!“

Silvia Nadenbousch and Simon Krähenbühl, Co-Founder LARS Brillen

„opti 2023 showed that opticians and optometrists want this trade show in Munich at exactly that time of the year. The order volume for us was very good and thus the trade fair has proven to be an optimal start to the year. The decisive factor for us in this positive assessment is the crowd of opticians, making the journey to Munich in large numbers.“

Werner Paletschek, Managing Director of OWP Brillen GmbH

„The sales per person that our sales force was able to achieve at opti 2023 is very satisfactory. Thanks to our adapted stand concept, we managed to optimally absorb the visitor frequency in Munich. ESCHENBACH's participation at opti 2023 was thus a success!“

Karsten Möhrer, Eyewear Sales Director at Eschenbach Optik

„Viva opti! The curiosity of many visitors and the returned longing for networking have prevailed. We are all returning home now in great spirits with some interesting novelties, trends, lectures, encounters, and a few pleasing orders in our luggage. We are looking forward to an intensive dialogue with each other in the upcoming months; we all feel a strong commitment to opti.“

Mirjam Rösch, Chair Consumer Optics, SPECTARIS

„opti 2023? Fantastic! Awesome! The trade fair was outstandingly successful for us. As Hecht Kontaktlinsen, we agreed from the start that we would like to be present again in January. Whether customers, industry partners, universities, or new market players – opti is the optimal and most important platform for us to maintain personal contacts. We are even more pleased that the response was so phenomenal!“

Mario Rehnert, Head of Marketing at Hecht Kontaktlinsen GmbH

„opti has been very positive for Sea2see. German opticians understand the sustainable path Sea2see started six years ago and thanks to them we are generating a change in this industry. More than 1,000 of them already promote our value in Germany. I am pleased to be a reference sustainable brand today in the market and looking forward to inspiring more. Congrats on the great initiative of creating a sustainable hub, that's how positive impact is generated.“

François van den Abeele, Founder & CEO Sea2see Eyewear

We are happy to answer frequently asked questions and provide information on various topics concerning exhibitors.


Welcome back, opti! We take you on a tour through the exhibition halls! We show you which eyewear trends captured the hearts of all eyewear enthusiasts.


  • Drucken
  • Nach oben