Address

GHM Gesellschaft für Handwerksmessen mbH
Paul-Wassermann-Str. 5
81829 Munich
kontakt@ghm.de
flag german
flag german

Eyewear trends 2024

opti CONNECT: The 365-day platform

VISITOR SECTION

opti is the place where market leaders and start-ups from the ophthalmic optics industry come together with an international trade audience. Experience the unique atmosphere for yourself at opti 2025 from 31 January to 2 February 2025 in Munich. All relevant information for you as a visitor, from highlights to the programme, can be found here. 

390
exhibitors
28
exhibiting countries
21.500
visitors
70
visitor countries

opti TESTIMONIALS

"opti has been very positive for Sea2see. German opticians understand the sustainable path Sea2see started six years ago and thanks to them we are generating a change in this industry. More than 1,000 of them already promote our value in Germany. I am pleased to be a reference sustainable brand today in the market and looking forward to inspiring more. Congrats on the great initiative of creating a sustainable hub, that’s how positive impact is generated."

François van den Abeele, Founder & CEO Sea2see Eyewear

"We traveled to opti to learn: we wanted to present our collection and get feedback on our patented hinge and our models. The fact that we received so much wonderful feedback on our collection over the three days, had many interesting conversations with potential customers, were able to discuss technical issues with other product designers and exchange ideas about the latest technologies – and even got to travel back to Bern with the opti BOX Award in our pocket, exceeds all our expectations!"

Silvia Nadenbousch and Simon Krähenbühl, Co-Founder LARS Brillen

"The sales per person that our sales force was able to achieve at opti 2023 is very satisfactory. Thanks to our adapted stand concept, we managed to optimally absorb the visitor frequency in Munich. ESCHENBACH's participation at opti 2023 was thus a success!"

Karsten Möhrer, Eyewear Sales Director at Eschenbach Optik

"„opti 2023? Fantastic! Awesome! The trade fair was outstandingly successful for us. As Hecht Kontaktlinsen, we agreed from the start that we would like to be present again in January. Whether customers, industry partners, universities, or new market players – opti is the optimal and most important platform for us to maintain personal contacts. We are even more pleased that the response was so phenomenal!“"

Mario Rehnert, Head of Marketing at Hecht Kontaktlinsen GmbH

"opti 2023 showed that opticians and optometrists want this trade show in Munich at exactly that time of the year. The order volume for us was very good and thus the trade fair has proven to be an optimal start to the year. The decisive factor for us in this positive assessment is the crowd of opticians, making the journey to Munich in large numbers."

Werner Paletschek, Managing Director of OWP Brillen GmbH

"Viva opti! The curiosity of many visitors and the returned longing for networking have prevailed. We are all returning home now in great spirits with some interesting novelties, trends, lectures, encounters, and a few pleasing orders in our luggage. We are looking forward to an intensive dialogue with each other in the upcoming months; we all feel a strong commitment to opti."

Mirjam Rösch, Chair Consumer Optics, SPECTARIS

opti 2024 also had many highlights in store for visitors: from the opti BOX AWARD to the opti INNOVATION AREA, visitors were able to experience something, learn new things and make important contacts in every hall  

 

All highlights 2024

The focus topics at opti show the most important trends in the industry - from myopia management to health and eyewear trends. Supply and demand are combined here and the future of the ophthalmic optics industry is looked at. 

 

All focus topics 2024

Here you will find all the information you need about your stay in Munich and your visit to opti.  

 

Learn more

The product areas at opti 2024 ranged from lenses and frames to diagnostics. As the first order trade show of the year, all trends and innovations from the field of ophthalmic optics will be presented as well as product premieres from international market leaders and start-ups alike.  

 

The product areas at a glance

opti 2024 caused quite a stir with a major campaign. Numerous personalities from the industry lent their faces to a special message: WE ARE opti, we are a community - even away from the exhibition halls.  

 

The faces of 2024

 Here you will find all the documents you need for your visit to the trade fair.

 

To the downloads

OUR PARTNERS

Along with our partners, we are always working to make opti an unforgettable trade fair.

 

  • Drucken
  • Nach oben