ABOUT opti

Every year in January, experts and creatives in the optics industry display their newest products at the Fairground Munich. As an international trade show for optics and design, opti represents the whole visual-optical spectrum, from frames to lenses, contact lenses, low vision, shop fittings, and technical equipment. At the same time, opti offers a platform for product premieres for both international market leaders and start-ups alike.

The opti SHOWCASE, an interactive discovery area in hall C4, will focus on the key topic corporate positioning for the industry. It should look to the future, offering new ideas and proposals.

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If you want to see what the designs of tomorrow look like, the opti BOXES are a must. Selected young designers and start-ups show how to interpret the world of looking good (and seeing well).

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In 2019 opti once again expanded its network by influencers of the fashion and eyewear industry. At the BLOGGER SPECTACLE, the bloggers selected the "top seven" of frame innovations and the coveted BLOGGER SPECTACLE award was also awarded.

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Here you find traffic information, plans and logos.

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Whether trendy spots like the YES independent design area, the hot newcomers at opti BOXES or new products: opti 2020 will show the future of vision!

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The future is digital! OPTIC 4.0 - Digital Solutions allowed opti to broaden the theme of digitalization in the optics sector and presented smart innovations and solutions for digitized business.

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