You’d like to participate at opti as a first time exhibitor?

We will be pleased to show you how to make the most of opti as a platform — so perfect, you won’t need a second chance to make a first impression in the international world of optics and design.

Planning to exhibit at opti for the first time? Now is the right time.

Why? Because opti 2027 provides the ideal framework for your successful trade show debut. At opti, you position your company, your offer and your products with targeted precision in your relevant market environment — and benefit from a clearly structured trade show with a highly engaged professional audience.

✔ We guide you in a structured way through your first opti appearance

From registration to execution: you receive clear frameworks, dedicated points of contact and practical recommendations—ensuring your presence is professional and effective from the outset.

✔ You meet the right contacts—not passing trade

At opti, you engage with a professional audience with defined needs: opticians, hearing care professionals, buyers and decision-makers actively seeking new products, brands and solutions. This enables focused conversations with genuine commercial relevance.

✔ You gain robust market feedback—on site

Use opti as a sounding board: through direct exchange with trade visitors, partners and industry experts, you test your positioning, products and pricing in real time—and derive actionable insights for your next steps.

Request registration documents

Would you like to find out more about participating as a first-time exhibitor? Request all relevant registration documents and information about opti 2027 here with no obligation. 

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Messe Munich
29.01. - 31.01.2027
The international trade show for optics & design
Opening times
Friday to Saturday
10.00 a.m. - 7.00 p.m.
Sunday
10.00 a.m. - 5.00 p.m.

Do you have any questions? We are happy to assist.

Planning to exhibit at opti for the first time? Looking for personal support? Our team will be happy to help.

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