EVOLUTION OF A BRAND’S ORIGIN

The new DESIGN collection carries the MARKUS T origin into a modern, reduced design language. It shows how an original can evolve while remaining true to its identity.
EVOLUTION DES MARKENURSPRUNGS
EVOLUTION DES MARKENURSPRUNGS
EVOLUTION DES MARKENURSPRUNGS

At opti 2025, we will be presenting our new collection for the first time: DESIGN. This is a further development that ties in directly with the origins of the MARKUS T brand and at the same time references the very first collection designed by Markus Temming 28 years ago. The new DESIGN collection translates this idea into a contemporary design language: clean lines, deliberate reduction and a design logic that remains true to the identity of MARKUS T while reinterpreting it. The result is a calm, precise and characterful collection for opticians and eyewear enthusiasts who appreciate authentic development.

A special highlight awaits visitors at the stand in Hall C1, Stand 350: from Friday to Sunday, MARKUS T will be giving away an exclusive, one-of-a-kind pre-production piece from the development series every day – a rare piece of design history and a glimpse behind the scenes of its creation.

www.markus-t.com

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Fairground Munich
29.01. - 31.01.2027
Opening times
Friday to Saturday
10.00 a.m. - 7.00 p.m.
Sunday
10.00 a.m. - 5.00 p.m.
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